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Local business briefingSample edition

Monday sample · Google AI search · Websites · 1-minute read

Google AI search: no special markup required

A short best-practice briefing for local service businesses. This is existing guidance, not a new Google announcement.

By Aaptly · For people running local businesses

IN THIS EDITION

01Ask what an AI-search proposal actually includes↓02Make the service details easy to find↓

01Best practice

Ask what an AI-search proposal actually includes

Google says its usual SEO practices apply to AI Overviews and AI Mode. It does not require special AI files or extra structured markup. Eligibility still does not guarantee an appearance.

If you receive an AI-search proposal, ask for the specific work it covers. A new label alone does not explain what will improve on your website.

02For your website

Make the service details easy to find

Google recommends keeping important information available as text. Our practical suggestion: answer the questions that determine whether someone can book you.

For a pool-service company, that could include whether you offer leak detection. For a salon, explain whether colour corrections need a consultation first. Give your website provider accurate answers and any service limits; they handle the page and technical work.

Sources & further reading 2 sources

Sources checked 2026-10-04. This is a sample edition, not a record of an email sent.

  • Google: AI features and your website ↗
  • Google: Creating helpful, reliable content ↗

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