How roofers rank on Google in Portland
We searched Google for “roofing company” and “roof repair” from 49 spots across Portland, the way a homeowner does on a phone. Here is who shows up first in each part of the city, and what they have that other roofers don’t.
- 1Flow Roofing4.9(430)Roofing contractor · Southeast Portland
- 2Pioneer Roofers Company4.4(93)
- 3IBEX Roof4.9(438)Roofing contractor · Southeast Portland
- searches for a roofer in Portland in a typical month
- 3,430
- spots where Flow Roofing is #1 for “roofing company”
- 11 of 49
- reviews on the typical roofing listing. The regular top 3 have 430 to 438
- 12
- spots where a paid listing sat above the free ones
- 33 of 49
Who is #1 where the homeowner is searching
Google ranks roofers differently on every street. Switch searches, or follow one roofer to see where it shows up.
Each pin is one spot, about 3.7 km from the next, showing what Google listed for someone searching on a phone there. Tap a pin to see that spot’s top 3.
The roofers Google shows most in Portland
Ranked by how many of the 49 spots put them in the top 3 for “roofing company”. New reviews come from each one's latest 100 reviews.
- 1Flow RoofingSoutheast Portland · #1 at 11 spotsTop 3 at27 of 49 spotsReviews430 · 4.9 ★New, 90 days4 · 100% repliedPhotos655From downtown1.4 km
- 2IBEX RoofSoutheast Portland · #1 at 1 spotTop 3 at12 of 49 spotsReviews438 · 4.9 ★New, 90 days4 · 50% repliedPhotos853From downtown2.9 km
- 3Interstate RoofingMetzger · #1 at 5 spotsTop 3 at9 of 49 spotsReviews787 · 4.8 ★New, 90 days40 · 98% repliedPhotos143From downtown12.9 km
- 4USA Roofing & Waterproofing LLCLinnton · #1 at 5 spotsTop 3 at9 of 49 spotsReviews214 · 4.9 ★New, 90 days7 · 71% repliedPhotos154From downtown8.1 km
- 5All Surface Roofing & Roof Repair CompanyRaleigh West · #1 at 4 spotsTop 3 at9 of 49 spotsReviews311 · 4.8 ★New, 90 days8 · 50% repliedPhotos67From downtown8.7 km
- 6Geek RoofingCedar Mill · #1 at 2 spotsTop 3 at9 of 49 spotsReviews400 · 5.0 ★New, 90 days11 · 0% repliedPhotos238From downtown8.9 km
- 7Valiant Roofing, LLCFircrest · #1 at 5 spotsTop 3 at6 of 49 spotsReviews389 · 4.9 ★New, 90 days51 · 84% repliedPhotos1,397From downtown15.7 km
- 8Bliss RoofingClackamasTop 3 at5 of 49 spotsReviews877 · 4.9 ★New, 90 days30 · 20% repliedPhotos96From downtown14.2 km
What the Portland leaders have in common
Measured on the 8 roofers that make the top 3 most often.
Every roofer in the top 3 at 10 or more spots has at least 430 Google reviews. Half of the 276 roofing listings within 12 km of downtown have 12 or fewer reviews, and only 19 have 200 or more.
The leaders keep collecting reviews. In the last 90 days Valiant Roofing, LLC added 51, Interstate Roofing added 40 and Bliss Roofing added 30.
3 of the 8 leaders with recent reviews replied to at least three out of four of them.
The roofers that make the top 3 most often have 655 and 853 photos on their Google profiles. The typical roofing listing in Portland has 22 photos.
All 8 leaders use "Roofing contractor" as their main Google category.
Google favors the roofer closest to the person searching, so #1 changes across Portland. Flow Roofing is #1 at 11 spots, from an office 1.4 km from downtown. Interstate Roofing is #1 at 5 spots, from an office 12.9 km from downtown. USA Roofing & Waterproofing LLC is #1 at 5 spots, from an office 8.1 km from downtown.
Where Portland’s 276 roofing listings stand on reviews
Google profiles with a roofing category within 12 km of downtown. The highlighted ranges are where the roofers that make the top 3 most often sit.
276 Google listings in total. Share of listings in each review range.
What homeowners in Portland search, and what an ad click costs
Google's figures for Portland. A typical month is the middle of the last six months. The click price is what advertisers pay to show at the top of the page.
searches in a typical month. Highest in September 2025 at 11,160; lowest in February 2026 at 2,920.
What else homeowners see on Google
A paid listing sat at the top of Google’s list at 33 of 49 spots for “roofing company”. My Ad Center paid for the first place at 47.
- 1reddit.combest #2
- 2facebook.combest #6
- 3kvnconstruction.combest #1
- 4thumbtack.combest #1
- 5gaf.combest #1
- 6toplineroofingcontractors.combest #2
Across “roofing company portland”, “roof repair portland” and “roofers near me”.
- How much does a new roof cost in Portland, Oregon?
- What is the 25% rule for roofing?
- Which roofing company is the best in Portland?
- Is $30,000 too much for a roof?
- What is the average cost of replacing a roof in Portland, Oregon?
- Do you need a permit to replace a roof in Oregon?
Google did not show an AI Overview on these searches when we checked.
What Aaptly does for a roofing company in Portland
Our SEO expert, a former Google engineer, does this work for you. You keep answering homeowners; we handle everything on Google and your website.
We set the right main category and list everything you offer: roof repair, roof replacement, storm and hail damage, inspections and gutters, with your service areas and hours.
We send every homeowner a review link after each job and reply to every review. We track your new reviews against the Portland leaders every month.
We add your job photos to your Google profile every week, so it looks as active as the roofers above you.
We write a page on your website for each search on this page, and pages that answer the questions homeowners in Portland ask Google.
We make your name, address and phone number match on Yelp, Angi, BBB, Apple Maps and Bing.
We rerun this 49-spot check for your company every month and show you where you moved and where you did not.
Ranking a roofing company in Portland
Who is the top roofer on Google in Portland?
It depends on where the homeowner is searching. On September 29, 2026, Flow Roofing was #1 for "roofing company" at 11 of our 49 spots across Portland. For "roof repair", Flow Roofing was #1 at the most spots (21).
How many Google reviews does a roofer need to rank in Portland?
There is no fixed number. The roofers in the top 3 at 10 or more of our spots had 430 to 438 reviews, and most leaders kept adding new ones. Half of the 276 roofing listings within 12 km of downtown Portland have 12 or fewer reviews.
How much does a Google ad click cost for roofers in Portland?
Google estimates advertisers pay $33.28 to $119.55 for a top-of-page click on "roofing company portland" in Portland. The most expensive search we checked was "roofers near me", at up to $140.00 a click.
Can a roofer outside downtown Portland rank in the city?
Yes, near its own office. Interstate Roofing, about 12.9 km from downtown, was #1 at 5 of our spots. Reviews, photos and a complete Google profile decide how far past its own neighborhood a roofer shows up.
Where does this data come from?
We ran these Google searches from 49 spots across Portland on September 29, 2026 and read the Google profiles and reviews of the roofers that came up. Search counts and ad prices are Google Ads figures for Portland. Google results change from day to day, so a new check can differ by a few places.