Changelog

Everything we shipped.

Weekly-ish updates on what’s new in Aaptly. Want features? Vote in-app or email us — the roadmap is heavily customer-driven.

Tenant-facing visitor intelligence

April 2026

  • Shipped /dashboard/visitors — a full visitor-intelligence dashboard for every shop with visit history, attribution, and company identification.
  • First-party analytics ingest now powers both product analytics and customer-facing leads intelligence.
  • Dramatically expanded bot-detection patterns — Microsoft Safe Links, AWS datacenters, Scaleway, and similar corporate security scanners now filtered.

Marketing site repositioning + SEO

April 2026

  • Shipped a full marketing-site repositioning around the growth-OS pitch.
  • New mega-menu navigation covering every product + solution path.
  • Added /pricing, /customers, /solutions/*, and 16 product deep-dive pages with per-page SEO.
  • Generated sitemap.xml and robots.txt using Next.js 16 file conventions.

Demo-booking confirmation + reminder stack

March 2026

  • Branded confirmation emails send automatically when a demo is booked.
  • 24h and 1h reminder emails fire for every scheduled demo.
  • Post-no-show rebook email automatically offers a new slot 2 hours later.

Outbound email agent

March 2026

  • Launched a 3-step outbound email sequence with click tracking, reply handling, and automatic suppression for dead / bouncing domains.
  • Premium 'Atelier' HTML design system for all outbound email — fully inlined CSS, mobile-responsive, tested across Gmail, Outlook, Apple Mail.
  • Click-tracked redirects through mail.aaptly.com with CloudFront HTTPS.

Have a feature request?

Email product@aaptly.com or drop a note via the in-app chat. We read every one.