Customer playbooks
Workflows worth studying.
Example playbooks for how local service businesses can use Aaptly to improve visibility first, then capture and retain demand. We will publish real customer numbers only after customer approval.
Published playbooks
- Med spa playbook — Google visibility to trusted consult demand
Austin, TX · Med spa
How a med spa can connect GBP health, competitors, reviews, local content, after-hours calls, lead forms, and review requests. - Salon playbook — Search demand to review proof
Brooklyn, NY · Hair salon
How a salon can turn local searches, GBP posts, review requests, social proof, and service content into stronger local trust. - Barbershop playbook — One location to stronger Maps visibility
Nashville, TN · Barbershop
How a barbershop can standardize Maps visibility, reviews, local content, lead sources, and location reporting.
What a playbook covers
- Starting state: business type, previous tooling, specific pain.
- Aaptly products deployed, and in what order.
- Signals to watch: rankings, competitors, GBP health, content, review velocity, qualified leads, and source quality.
- What should stay human, and what Aaptly can handle.
- Replicable setup for a similar business.
Not seeing your vertical? Email sales@aaptly.com and we’ll point you to the closest workflow.
Want a walkthrough tailored to your vertical?
Start free and map the closest playbook to your Google visibility, competitors, services, market, team size, and lead flow.