Aaptly powers appointment messaging for salons, spas, barbershops, and medical spas. This page describes exactly how end users opt in, what they receive, and how they opt out — the same detail we file with our SMS carrier.
Program name: Aaptly Appointment Messaging
Operator: Aaptly (HIGHERGROUNDSTECH LLC)
Sender:The specific business the end user booked with (a salon, spa, barbershop, medical spa, or tattoo studio that uses Aaptly as their booking platform) — messages are clearly branded with that business’s name.
Message types: Appointment confirmations, reminders (48h / 24h / 2h), reschedule and cancellation notices, and two-way replies from an AI receptionist or human staff member.
Message frequency:Varies. Approximately 1–5 messages per appointment; total depends on how often the client books with that business.
Cost: Aaptly does not charge the recipient. Standard carrier message and data rates may apply.
There are three opt-in paths, each requiring affirmative action by the end user. In all three cases, the disclosure text in the quoted box below is displayed to the user before they submit their mobile number.
Every business that uses Aaptly has a public booking page at aaptly.com/s/[business-slug]/book (for example, aaptly.com/s/aaptly-demo-medspa/book). The “Your info” step of that form collects the client’s name, email, and mobile number. Immediately below the phone field, the following checkbox appears — the client must tick this box before the booking can be submitted:
The box is unchecked by default, the business name is dynamically substituted for [Business Name], and the “Confirm booking” button is disabled until the box is ticked.
When a client is added in-studio by a staff member (walk-in, phone booking), the staff explicitly asks for verbal consent to send SMS reminders. The admin interface records that the consent was obtained and by which staff member, and the client still receives an initial message with STOP/HELP instructions so they can opt out.
A client who previously opted out (or whose number has been imported from legacy systems) can opt in by replying START, YES, or UNSTOP to any message from an Aaptly-powered business. They receive a confirmation message with program information.
Verbatim, this is the exact text shown next to the consent checkbox on every booking form:
“By providing my mobile number and booking, I agree to receive SMS text messages from [Business Name] via Aaptly — including appointment confirmations, reminders, reschedule updates, and replies to my questions. Message frequency varies. Message and data rates may apply. Reply HELP for help, STOP to cancel. See the Aaptly Privacy Policy and SMS Terms at aaptly.com/privacy and aaptly.com/terms.”
These are real examples of messages Aaptly sends on behalf of the businesses using our platform. Every message includes the business’s name and opt-out instructions.
HELP — Reply HELP (or INFO) to any message. You’ll receive: “Reply STOP to unsubscribe. Msg & Data Rates May Apply.”
STOP — Reply STOP (or any of: CANCEL, END, QUIT, UNSUBSCRIBE, OPTOUT, REVOKE, STOPALL) to any message. You’ll receive one final confirmation: “You have successfully been unsubscribed. You will not receive any more messages from this number. Reply START to resubscribe.”— and the number is immediately removed from all further messaging from that business.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Phone numbers, opt-in status, and the content of SMS messages are never sold, rented, shared with advertisers, or used for lookalike audiences, ad retargeting, or affiliate marketing. They are used solely to operate the messaging service the end user opted into.
Full detail: Privacy Policy → SMS & mobile information and Terms of Service → SMS Program Terms.
SMS help: sms-support@aaptly.com
Privacy / mobile data: sms-privacy@aaptly.com
General: hello@aaptly.com
Last updated April 2026. This page is the canonical Call-to-Action for the Aaptly Appointment Messaging A2P 10DLC campaign and is linked from every SMS-consent disclosure in the product.