How law firms rank on Google in Las Vegas
We searched Google for “lawyer” and “personal injury lawyer” from 49 spots across Las Vegas, the way a client does on a phone. Here is who shows up first in each part of the city, and what they have that other law firms don’t.
- 1Gina Corena & Associates5.0(903)Personal injury attorney · Downtown Las Vegas
- 2Ladah Injury & Car Accident Lawyers Las Vegas4.8(609)
- 3LV Criminal Defense4.9(702)Criminal justice attorney · Downtown Las Vegas
- searches for a lawyer in Las Vegas in a typical month
- 15,535
- spots where D.R. Patti & Associates is #1 for “lawyer”
- 8 of 49
- reviews on the typical law firm listing. The regular top 3 have 388 to 1,100
- 5
- spots where a paid listing sat above the free ones
- 24 of 49
Who is #1 where the client is searching
Google ranks law firms differently on every street. Switch searches, or follow one law firm to see where it shows up.
Each pin is one spot, about 3.7 km from the next, showing what Google listed for someone searching on a phone there. Tap a pin to see that spot’s top 3.
The law firms Google shows most in Las Vegas
Ranked by how many of the 49 spots put them in the top 3 for “lawyer”. New reviews come from each one's latest 100 reviews.
- 1Las Vegas Defense Group - Criminal & DUI AttorneysLas Vegas · #1 at 5 spotsTop 3 at16 of 49 spotsReviews1,100 · 5.0 ★New, 90 days25 · 92% repliedPhotos80From downtown8.4 km
- 2D.R. Patti & AssociatesDowntown South · #1 at 8 spotsTop 3 at15 of 49 spotsReviews409 · 5.0 ★New, 90 days13 · 8% repliedPhotos16From downtown1.1 km
- 3Jerez LawLas Vegas · #1 at 7 spotsTop 3 at11 of 49 spotsReviews388 · 5.0 ★New, 90 days86 · 20% repliedPhotos61From downtown7.9 km
- 4High Stakes Injury LawCharleston · #1 at 3 spotsTop 3 at8 of 49 spotsReviews922 · 4.7 ★New, 90 days13 · 85% repliedPhotos50From downtown6.7 km
- 5LV Criminal DefenseDowntown Las Vegas · #1 at 4 spotsTop 3 at6 of 49 spotsReviews702 · 4.9 ★New, 90 days38 · 97% repliedPhotos42From downtown0.4 km
- 6Lawrence C. Hill & AssociatesGreen Valley North · #1 at 1 spotTop 3 at6 of 49 spotsReviews215 · 4.9 ★New, 90 days9 · 11% repliedPhotos116From downtown13 km
- 7Heaton & AssociatesCentennial Hills · #1 at 2 spotsTop 3 at5 of 49 spotsReviews119 · 5.0 ★New, 90 days4 · 0% repliedPhotos6From downtown14.8 km
- 8Gastelum AttorneysDowntown Las Vegas · #1 at 1 spotTop 3 at4 of 49 spotsReviews490 · 4.8 ★New, 90 days14 · 7% repliedPhotos32From downtown0.9 km
What the Las Vegas leaders have in common
Measured on the 8 law firms that make the top 3 most often.
Every law firm in the top 3 at 10 or more spots has at least 388 Google reviews. Half of the 821 law firm listings within 12 km of downtown have 5 or fewer reviews, and only 54 have 200 or more.
The leaders keep collecting reviews. In the last 90 days Jerez Law added 86, LV Criminal Defense added 38 and Las Vegas Defense Group - Criminal & DUI Attorneys added 25.
3 of the 8 leaders with recent reviews replied to at least three out of four of them.
The law firms that make the top 3 most often have 80, 16 and 61 photos on their Google profiles. The typical law firm listing in Las Vegas has 2 photos.
5 of the 8 leaders use "Personal injury attorney" as their main Google category.
Google favors the law firm closest to the person searching, so #1 changes across Las Vegas. D.R. Patti & Associates is #1 at 8 spots, from an office 1.1 km from downtown. Jerez Law is #1 at 7 spots, from an office 7.9 km from downtown. Las Vegas Defense Group - Criminal & DUI Attorneys is #1 at 5 spots, from an office 8.4 km from downtown.
Where Las Vegas’s 821 law firm listings stand on reviews
Google profiles with a law firm category within 12 km of downtown. The highlighted ranges are where the law firms that make the top 3 most often sit.
821 Google listings in total. Share of listings in each review range.
What clients in Las Vegas search, and what an ad click costs
Google's figures for Las Vegas. A typical month is the middle of the last six months. The click price is what advertisers pay to show at the top of the page.
searches in a typical month. Highest in May 2026 at 30,220; lowest in April 2026 at 13,120.
What else clients see on Google
A paid listing sat at the top of Google’s list at 24 of 49 spots for “lawyer”. My Ad Center paid for the first place at 91.
- 1justia.combest #1
- 2attorneyinvegas.combest #2
- 3bestlawyers.combest #2
- 4yelp.combest #3
- 5thervo.combest #1
- 6millsnv.combest #2
Across “lawyer las vegas”, “personal injury lawyer las vegas” and “lawyer near me”.
- How much does a lawyer cost in Las Vegas?
- Is it better to hire a lawyer or attorney?
- What is the cheapest way to get a lawyer?
- Is $400 an hour a lot for a lawyer?
- What is the hardest injury to prove?
- What evidence do you need for a personal injury claim?
Google also showed an AI Overview on some of these searches.
What Aaptly does for a law firm in Las Vegas
Our SEO expert, a former Google engineer, does this work for you. You keep answering clients; we handle everything on Google and your website.
We set the right main category and list everything you offer: each practice area you handle, such as personal injury, family law, criminal defense or estate planning, with your service areas and hours.
We send every client a review link when their matter closes and reply to every review. We track your new reviews against the Las Vegas leaders every month.
We add photos of your office and team to your Google profile every week, so it looks as active as the law firms above you.
We write a page on your website for each search on this page, and pages that answer the questions clients in Las Vegas ask Google.
We make your name, address and phone number match on Avvo, Justia, Yelp, BBB, Apple Maps and Bing.
We rerun this 49-spot check for your company every month and show you where you moved and where you did not.
Ranking a law firm in Las Vegas
Who is the top law firm on Google in Las Vegas?
It depends on where the client is searching. On September 29, 2026, D.R. Patti & Associates was #1 for "lawyer" at 8 of our 49 spots across Las Vegas, and Las Vegas Defense Group - Criminal & DUI Attorneys was in the top 3 at 16. For "personal injury lawyer", Gina Corena & Associates was #1 at the most spots (9).
How many Google reviews does a law firm need to rank in Las Vegas?
There is no fixed number. The law firms in the top 3 at 10 or more of our spots had 388 to 1,100 reviews, and most leaders kept adding new ones. Half of the 821 law firm listings within 12 km of downtown Las Vegas have 5 or fewer reviews.
How much does a Google ad click cost for law firms in Las Vegas?
Google estimates advertisers pay $40.47 to $1000.00 for a top-of-page click on "personal injury lawyer las vegas" in Las Vegas. The most expensive search we checked was "personal injury lawyer las vegas", at up to $1000.00 a click.
Can a law firm outside downtown Las Vegas rank in the city?
Yes, near its own office. Lawrence C. Hill & Associates, about 13 km from downtown, was #1 at 1 of our spots. Reviews, photos and a complete Google profile decide how far past its own neighborhood a law firm shows up.
Where does this data come from?
We ran these Google searches from 49 spots across Las Vegas on September 29, 2026 and read the Google profiles and reviews of the law firms that came up. Search counts and ad prices are Google Ads figures for Las Vegas. Google results change from day to day, so a new check can differ by a few places.