How law firms rank on Google in San Antonio
We searched Google for “lawyer” and “personal injury lawyer” from 49 spots across San Antonio, the way a client does on a phone. Here is who shows up first in each part of the city, and what they have that other law firms don’t.
- 1Barton & Associates, Attorneys at Law4.8(601)Family law attorney · Downtown
- 2Dunham & Jones4.9(856)Criminal justice attorney · Downtown
- 3Michael & Associates Criminal Defense Attorneys5.0(428)
- searches for a lawyer in San Antonio in a typical month
- 14,555
- spots where Carabin & Shaw is #1 for “lawyer”
- 9 of 49
- reviews on the typical law firm listing. The regular top 3 have 494 to 2,000
- under 10
- spots where a paid listing sat above the free ones
- 24 of 49
Who is #1 where the client is searching
Google ranks law firms differently on every street. Switch searches, or follow one law firm to see where it shows up.
Each pin is one spot, about 3.7 km from the next, showing what Google listed for someone searching on a phone there. Tap a pin to see that spot’s top 3.
The law firms Google shows most in San Antonio
Ranked by how many of the 49 spots put them in the top 3 for “lawyer”. New reviews come from each one's latest 100 reviews.
- 1Carabin & ShawTobin Hill · #1 at 9 spotsTop 3 at22 of 49 spotsReviews1,200 · 4.9 ★New, 90 days13 · 31% repliedPhotos188From downtown2.8 km
- 2Ramos & Del Cueto, PLLCDenver Heights · #1 at 4 spotsTop 3 at20 of 49 spotsReviews566 · 4.9 ★New, 90 days18 · 0% repliedPhotos23From downtown2.1 km
- 3Barton & Associates, Attorneys at LawDowntown · #1 at 6 spotsTop 3 at14 of 49 spotsReviews601 · 4.8 ★New, 90 days37 · 86% repliedPhotos24From downtown0.2 km
- 4Manuel Diaz Law Firm, PCGreater Dellview · #1 at 7 spotsTop 3 at13 of 49 spotsReviews2,000 · 4.8 ★New, 90 days100+ · 98% repliedPhotos33From downtown10.2 km
- 5Law Office of Jesse HernándezMahncke Park · #1 at 4 spotsTop 3 at11 of 49 spotsReviews494 · 4.8 ★New, 90 days7 · 0% repliedPhotos1From downtown4.1 km
- 6DJC LawHighlands · #1 at 5 spotsTop 3 at7 of 49 spotsReviews152 · 4.9 ★New, 90 days14 · 100% repliedPhotos16From downtown6.6 km
- 7Hilley & Solis Law, P.L.L.C.Greater Dellview · #1 at 3 spotsTop 3 at6 of 49 spotsReviews475 · 4.9 ★New, 90 days25 · 100% repliedPhotos125From downtown8.3 km
- 8Dunham & JonesDowntownTop 3 at5 of 49 spotsReviews856 · 4.9 ★New, 90 days23 · 91% repliedPhotos23From downtown0.5 km
What the San Antonio leaders have in common
Measured on the 8 law firms that make the top 3 most often.
Every law firm in the top 3 at 10 or more spots has at least 494 Google reviews. Half of the 1,019 law firm listings within 12 km of downtown have fewer than 10 reviews, and only 35 have 200 or more.
The leaders keep collecting reviews. In the last 90 days Manuel Diaz Law Firm, PC added 100+, Barton & Associates, Attorneys at Law added 37 and Hilley & Solis Law, P.L.L.C. added 25.
5 of the 8 leaders with recent reviews replied to at least three out of four of them.
The law firms that make the top 3 most often have 188, 23, 24, 33 and 1 photos on their Google profiles. The typical law firm listing in San Antonio has 1 photo.
The leaders use different main Google categories, such as "Personal injury attorney", "Criminal justice attorney" and "Family law attorney".
Google favors the law firm closest to the person searching, so #1 changes across San Antonio. Carabin & Shaw is #1 at 9 spots, from an office 2.8 km from downtown. Manuel Diaz Law Firm, PC is #1 at 7 spots, from an office 10.2 km from downtown. Barton & Associates, Attorneys at Law is #1 at 6 spots, from an office 0.2 km from downtown.
Where San Antonio’s 1,019 law firm listings stand on reviews
Google profiles with a law firm category within 12 km of downtown. The highlighted ranges are where the law firms that make the top 3 most often sit.
1,019 Google listings in total. Share of listings in each review range.
What clients in San Antonio search, and what an ad click costs
Google's figures for San Antonio. A typical month is the middle of the last six months. The click price is what advertisers pay to show at the top of the page.
searches in a typical month. Highest in May 2026 at 28,640; lowest in December 2025 at 8,400.
What else clients see on Google
A paid listing sat at the top of Google’s list at 24 of 49 spots for “lawyer”. My Ad Center paid for the first place at 87.
- 1attorneys.superlawyers.combest #1
- 2justia.combest #2
- 3sanantoniobar.orgbest #1
- 4jeffdavislawfirm.combest #1
- 5ericramoslaw.combest #2
- 6jw.combest #3
Across “lawyer san antonio”, “personal injury lawyer san antonio” and “lawyer near me”.
- How much is a lawyer in San Antonio?
- What is the cheapest way to get a lawyer?
- Is $400 an hour a lot for a lawyer?
- Which is better, a lawyer or an attorney?
- How much does a personal injury lawyer cost in Texas?
- What is the average settlement for a personal injury case in Texas?
Google also showed an AI Overview on some of these searches.
What Aaptly does for a law firm in San Antonio
Our SEO expert, a former Google engineer, does this work for you. You keep answering clients; we handle everything on Google and your website.
We set the right main category and list everything you offer: each practice area you handle, such as personal injury, family law, criminal defense or estate planning, with your service areas and hours.
We send every client a review link when their matter closes and reply to every review. We track your new reviews against the San Antonio leaders every month.
We add photos of your office and team to your Google profile every week, so it looks as active as the law firms above you.
We write a page on your website for each search on this page, and pages that answer the questions clients in San Antonio ask Google.
We make your name, address and phone number match on Avvo, Justia, Yelp, BBB, Apple Maps and Bing.
We rerun this 49-spot check for your company every month and show you where you moved and where you did not.
Ranking a law firm in San Antonio
Who is the top law firm on Google in San Antonio?
It depends on where the client is searching. On September 29, 2026, Carabin & Shaw was #1 for "lawyer" at 9 of our 49 spots across San Antonio. For "personal injury lawyer", Carabin & Shaw was #1 at the most spots (20).
How many Google reviews does a law firm need to rank in San Antonio?
There is no fixed number. The law firms in the top 3 at 10 or more of our spots had 494 to 2,000 reviews, and most leaders kept adding new ones. Half of the 1,019 law firm listings within 12 km of downtown San Antonio have fewer than 10 reviews.
How much does a Google ad click cost for law firms in San Antonio?
Google estimates advertisers pay $112.66 to $239.55 for a top-of-page click on "personal injury lawyer san antonio" in San Antonio. The most expensive search we checked was "personal injury lawyer", at up to $392.29 a click.
Can a law firm outside downtown San Antonio rank in the city?
Yes, near its own office. Manuel Diaz Law Firm, PC, about 10.2 km from downtown, was #1 at 7 of our spots. Reviews, photos and a complete Google profile decide how far past its own neighborhood a law firm shows up.
Where does this data come from?
We ran these Google searches from 49 spots across San Antonio on September 29, 2026 and read the Google profiles and reviews of the law firms that came up. Search counts and ad prices are Google Ads figures for San Antonio. Google results change from day to day, so a new check can differ by a few places.